Is Your Brand Magnificent At Digital Marketing? A Diagnostic Framework

Posted: February 6, 2013 by Alison in FYI
Tags: , ,

Is Your Brand Magnificent At Digital Marketing? A Diagnostic Framework

We like to believe that all there is to digital marketing is to do some search engine optimization, send out an email blast every once in a while, get our agency to create a flash-heavy “brand experience” website, or slap together a mobile app in the corporate-approved shade of eggshell white. A small bang here, a big sizzle there, one big paid search campaign and … VICTORY!

Reality, as is its wont, is much more complex.

Read more by clicking here or the title!!

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