How to Create a Great PowerPoint Presentation

By Eric Markowitz Source: http://www.inc.com/guides/201102/how-to-create-a-great-powerpoint-presentation.html Are you guilty of information overload? Do you abuse Clip Art? Here, the experts weigh in on how to create a pitch-perfect PowerPoint presentation. “There’s something in the air.” With these five words, Steve Jobs opened the 2008 Macworld conference.  Jobs is often cited as one of corporate America’s greatest [...]

What Makes a Great Brochure?

by Ann Fottler-Pierce Source: http://www.xtremebrandmakeover.com/brochure-design-tips.html There is hardly a company out there that couldn’t make excellent use of a good product or service brochure. In fact, a well designed, informative brochure is often the cornerstone of a company’s marketing effort. They can be used for a single purpose, such as a leave-behind piece for sales [...]

7 Ways to Make a Mini-Marketing Campaign

By Tim Donnelly Source: http://www.inc.com/guides/201109/7-ways-to-create-a-mini-marketing-campaign.html Go big or go home? Forget that. These strategies for increasing your brand influence take hardly any time, and very little money. Let’s say you’ve got some down time between major marketing campaigns. Does that mean your marketing efforts have to go into hibernation? Of course not. You can fill [...]

The Emotion Found in Social Data

By Paul Dunay, gyro Source: http://www.rockmelt.com/s/forbes.com/70aaaca40650983c5207f225f906d4d6?fb_action_ids=10150803937943477&fb_action_types=news.reads&fb_source=other_multiline Let’s be clear: Most people don’t use social media just for the sake of it. Some might, but the vast majority of people who share content, post comments or offer sentiments and opinions online do so because they are emotionally invested in the product, service or experience about which they are [...]

The 9 Best Business Lessons From The Godfather

Source: http://www.onlinebusinessdegree.org/2012/05/07/the-9-best-business-lessons-from-the-godfather/ Just what kind of business are you in that you want to model your professional actions after the greatest cinematic mob story of all time? Well, no matter. The Godfather is chock full of great advice, and there’s lots to learn from the themes of this classic film. Check out the nine best [...]