Posts Tagged ‘Stumbleupon’

Phoenix unemployment

This post originally appeared at Gawker.
Read more: http://gawker.com/5896584/heres-how-to-condescend-to-900-job-applicants-with-a-3000+word-rejection-letter#ixzz2CI96HzEq

We were forwarded this rejection email, apparently sent to more than 900 hopeful applicants in one bulk delivery, by a reader who shall remain anonymous. (The person is, after all, still looking for a job).

“I don’t find it helpful,” the rejected applicant wrote. “I just find it arrogant.”

“At first I thought I’d made it to the second round,” the reader said on the phone this evening, “but then I realized I’d been Bcc’d, along with 900 others, on my own rejection letter.”

Here it is, in all its bullet-point glory:

————— Forwarded message —————
From: Shea Gunther
Date: Mon, Mar 26, 2012 at 12:14 PM
Subject: You applied for a position at my clean tech news site

Hello,

If you’re reading this, it means that you applied for one of the positions open at my new clean tech news site (this ad->http://louisville.craigslist.org/wri/2894902027.html). I’m Shea and it’s been my job to do the first read-through of the 900+ applications that have poured in as a result of our ad.

I have gone through each of the applications as they have come in and picked out the best 50 or so to be passed into the second round of consideration. Some of you are amazing candidates that I am really excited to learn more about. Those of you who are passed into the second round of consideration will be hearing from us soon, if you haven’t been contacted by us already.

Others applications have come in from strong writers who just aren’t a great fit for what we are trying to do. When you have a pool of 900+ applications, you can be picky, and we passed over many worthy people simply because they don’t have enough experience in clean technology and green media. I would advise anyone without enough of the right experience who wants to break into environmental writing to start a personal blog and write about the things you want to get paid to cover. You are welcome to get back in touch with us in the future after you’ve built a more focused portfolio.

Beyond those two groups, there were applications that were skipped over after just a quick read—the brutal truth is that the very worst applications got less than a few seconds of consideration. Often I could tell from the first few words of an application that it would be passed over. I was helped by the fact that we are hiring writers; if a person can’t craft a good email applying for a writing job, she’s unlikely to be the kind of writer we are looking to hire.

As I went through your applications, I couldn’t help but jot down ideas on how some of you could improve your job hunting email skills. As evidenced by the response to our ad, there are a lot of people out there looking for work right now and you need every advantage that you can get if you want to beat them to a good job. If your application email sucks, you are going to be left looking for work for a long time because you will get flushed out with the first filter every time you apply for a job. Some of your applications are that bad.

I have broken my suggestions down into a list of 42 writing job application dos and don’ts.

Good luck.

(more…)

Building a social network for your customers or clients? According to Forrester Research there are 6 different kinds of social media users.  Click the link below.  It will open in a new window.  Choose the area and age of your desired demographics and see what kind of audience you’re playing to.

http://www.forrester.com/groundswell/b2c_profile_tool/b2c

  1. Creators – Socially active people who create blogs, videos, wikis, forums, and so on.
  2. Critics – Comment on blogs, writing reviews about products or services, and responding to threads in forums.
  3. Collectors – Collectors love to find and share things on the Internet.  They collect bookmarks and submit them to social news sites.  These guys are usually dedicated to bookmarking sites such as Delicious, or submitting stories to Digg or Stumbleupon.
  4. Joiners – Interact in places like facebook, MySpace and LinkedIn or forums.  Joiners want to feel like they belong to something
  5. Spectators – Love to sit back and watch.  They are avid blog readers and most likely have a feed reader. They also read reviews and come to a conclusion based on those reviews.  A spectator is someone you will always have in your audience in some form.
  6. Inactives – These folks are on the net but are not yet participating in social media.

If social media interests you and you want to build a marketing plan using social media you might want to check out the following book.  “Social Media Marketing – Strategies for Engaging in Facebook, Twitter & Other Social Media” by Liana “Li” Evans.